Mellalieu’s Kekule dream episode 2: next steps

Ecological analysis of CO 2 in an ecosystem
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I certainly find my dream is a ‘galvanic’ call to action. To create a long- lived organization like IBM or Apple … Or even St Peter’ church!

These options suggest themselves to me:

  • Grow Enterprise GreenWorks. Next step: publish launch article. Create Art of the Start (Kawasaki) plan and pitch
  • Recreate a faculty of business so that industrial ecology is the key leitmotiv driving its recreation. Begin application for a Dean’s position. Consult with prospective mentor. Next step: use Mann’s book as the Bible for the strategy. Tidy up my online presence.
  • Create a resource ‘bible’ (book, library) for teachers of applied industrial ecology that compliments/applies the experience of Samuel Mann especially for the teaching of business, innovation, and entrepreneurship.

Next steps

  • Re-blog to trumblr previous references my students and I have made to Kekule’s dream - DONE!
  • Post Peter Senge’s industrial metabolism model on tumblr, and my wall.
  • Book review Mann’s book, from the perspective of the above smorgasbord of options.
  • Take a walk whilst this warm winter’s day continues (a sunny 19 C here in Waitakere, New Zealand - and it’s nearly mid-winter! Roll on global warming!!!! :)
  • Finish and send draft request to my mentor
  • Get ready to FOCUS!

On starting and preparing a Kawasakian pitch

Kawasaki, G. (2004a). The art of the start: the time-tested, battle-hardened guide for anyone starting anything. Portfolio.

Kawasaki, G. (2004b). The art of starting. The art of the start: the time-tested, battle-hardened guide for anyone starting anything (pp. 3-26). Portfolio.

Kawasaki, G. (n.d.). Art of the Start - website. Retrieved September 30, 2009, from http://www.guykawasaki.com/books/art-of-the-start.shtml

The Art of the Start. (2006). . Retrieved from http://www.youtube.com/watch?v=L3xaeVXTSBg&feature=youtube_gdata

Applied Industrial metabolism

Anderson, R. C., & White, R. (2009). Confessions of a Radical Industrialist: Profits, People, Purpose - Doing Business by Respecting the Earth. St. Martin’s Press. [ nearly finished reading. Inspirational]

Bourg, D., Erkman, S., & Chirac, J. (2003). Perspectives on Industrial Ecology. Greenleaf Pubns.

Braungart, M. (2002). Cradle to Cradle: Remaking the Way We Make Things (1st ed.). North Point Press. [finished reading ages ago]

Cover of
Cover via Amazon

Chertow, M. R. (2000). Industrial Symbiosis: Literature and Taxonomy. Annual Review of Energy and the Environment, 25(1), 313-337. doi:10.1146/annurev.energy.25.1.313

Mann, S. (2011). The green graduate: Educating every student as a sustainable practitioner. Wellington, NZ: NZCER. [started reading]

Senge, P. M., Smith, B., Schley, S., Laur, J., & Kruschwitz, N. (2008). The Necessary Revolution: How Individuals And Organizations Are Working Together to Create a Sustainable World (1st ed.). Doubleday Publishing. [Partly read]

NZCEE: What is Ecological Economics? (n.d.). New Zealand Centre for Ecological Economics. Retrieved January 24, 2011, from http://nzcee.massey.ac.nz/about_nzcee/whatis.html

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