I have now set up Google Scholar to track who is citing my work in their publications, herehttp://scholar.google.com/citations?user=oq_kacMAAAAJ.
It will be interesting to see if I get a lift in citations now that the publications are more easily accessible via my Academia.edu portal.
My most highly cited papers so far are:
Year of publication in (brackets).

For advice on setting up Google Citations, see:
I’ve had 31 profile views and 71 document views in the last 30 days via Academia.edu
… and the little lift towards the end of the timeline is because I just uploaded a further 60 articles.
I have spent two days scanning and uploading almost thirty-five years of writing to one place: Academia.edu. This site is like a ‘Facebook’ for academics. Over the brief period I uploaded my publications some 60 people have viewed articles that I have written. It’s most satisfying to see notification of who is reading what. And I have made two academic friends as we connect and share inquiries.
I have now uploaded over 80 articles. These mostly exclude the ravings and pontifications posted here on my pogus.tumblr. The accompanying graph (here) shows how traffic to view my writing gained a significant lift as I began uploading sixty articles that had not been automatically identified by the Academia system.

Another nice feature of Academia is that all the documents are immediately available to the viewer through Scribd. No need to download the documents! Furthermore, you can link to the document view in a URL from another site.
The visitor can view:
The profile of an academic: their institution, academic interest, recent publications and activities: http://unitec.academia.edu/PeterMellalieu
A list of all publications with abstracts, keywords, view and download capability: http://unitec.academia.edu/PeterMellalieu/Papers
My top ten visitors
These are the ‘top ten’ items that visitors have viewed so far. The figures show 30 day views, All time views
I think it’s a crying shame … But you can’t make a career for yourself in a modern university doing good stuff. Almost all over the world you have to focus on a very narrow area; you have to prove your credentials by being cited in scholarly journals, which is not a proper marker of anything other than the respect of your peers from a narrow circle. It’s a massive wasted opportunity and it does get me annoyed.
Alain de Botton in Scherer, K. (2012, March 3). University challenge: what is the real purpose of getting a higher education? New Zealand Listener, 232(3747), 24.